Blacksburg, VA, May 30, 2022 -- Card Isle, the greeting card category leader in eCommerce grocery, today announced their partnership with Harmons Neighborhood Grocer in Utah. Family owned and locally run since 1932, Harmons is committed to providing the best products and quality food from all over Utah, in store and online.
The Card Isle/Harmons partnership will allow Harmons eShop customers to choose, personalize and have a premium physical greeting card added to their pickup or delivery grocery order. The service was piloted at Harmons Bangerter Crossing and Traverse Mountain locations and then rapidly scaled to the remaining 15 Harmons eShop locations before the Mother’s Day holiday.
Performance and customer feedback exceeded expectations over the holiday and both Harmons and Card Isle are excited about the evolving partnership. Adam Donato, Card Isle CEO said, “We are excited to add Harmons as a customer; Harmons is the premier neighborhood grocer in Utah and we are excited about offering our unique personalized, print on demand greeting cards to their customers.”
Harmons has tried selling greeting cards through their digital channels in the past without much success. Jessie Hansen, Harmons eShop Merchandiser, shared that “Effectively merchandising physical cards online has traditionally been a challenge at Harmons. The Card Isle solution has made it possible to provide a phenomenal experience for our eShop customers over the Mother’s Day holiday.”
“Effectively merchandising physical cards online has traditionally been a challenge at Harmons. The Card Isle solution has made it possible to provide a phenomenal experience for our eShop customers over the Mother’s Day holiday.”
Card Isle is growing rapidly in the grocery channel and expects to announce several new partnerships soon. If you are looking to offer an amazing greeting card experience to your store's eCommerce offering contact firstname.lastname@example.org or 929.900.4753.
Since 1932, Harmons’ passion for innovation, commitment to its associates, and contributions to the community have provided the building blocks to help the company expand from a single fruit stand to 20 thriving locations spanning from Northern to Southern Utah. Harmons is known for its unique grocery industry approach, which provides a high-quality experience to its customers by offering fresh foods prepared in-store by chefs, artisans, and experts; local Utah products; and an aggressive sustainability program. For more information about our stores, please visit harmonsgrocery.com.
About Card Isle
Card Isle Greeting cards have a unique power to connect people of all generations. At Card Isle, we are committed to preserving and updating this traditional medium for the digital age.
Card Isle was founded in 2013 by three Virginia Tech engineering students passionate about making greeting cards more personal, accessible, and fun! Since incorporation Card Isle has brought to market multiple internet connected greeting card technologies specifically designed to support floral, grocery and ecommerce retailers by adding a high margin greeting card to ecommerce transactions.